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Meet Computer Engineer Barbie!


That’s right, everyone – we won the vote! Mattel has announced that Barbie’s 126th career path will be that of a computer engineer. This new techie Barbie comes equipped with a laptop, a Bluetooth headset, chic glasses, and a shirt that reads “Barbie” over and over in binary code.

Mattel worked with the Society of Women Engineers (SWE) to develop the doll, and in a press release, the President of SWE, Nora Lin said:

“All the girls who imagine their futures through Barbie will learn that engineers — like girls — are free to explore infinite possibilities, limited only by their imagination. As a computer engineer, Barbie will show girls that women can turn their ideas into realities that have a direct and positive impact on people’s everyday lives in this exciting and rewarding career.”

Image courtesy of Mattel

4 Responses to “Meet Computer Engineer Barbie!”

  1. I am a 6th grade math teacher in West Fargo, ND at the only STEM school (Science, Technology, Engineering, & Math) in North Dakota. I think this is FANTASTIC and I am wondering if Mattel would be willing to donate any to us. I read the information about the Computer Engineer Barbie to my students and all the girls are super excited about how Barbie is portraying what they hope to become.
    Please consider the idea and let me know if it would be possible.
    Gretchen Peterson

  2. What a GREAT idea!!

  3. Hello Gretchen,

    The doll is only available for pre-order right now – you can find it here:

    As for donations, I would contact Mattel directly:


  4. I love it… What an incredible idea, no surprise that this won.

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